Sponsored by the Produce Marketing Association, the Canadian Produce Marketing Association and the United Fresh Produce Association, the PTI is designed to help the industry effectively trace produce all the way back to the farm if need be.

The PTI’s goal is to have electronic traceability in place supply-chain wide by 2012. To date, we have achieved Milestone 5 of the PTI’s 7 milestones – all of which we expect to reach by the end of 2010. Not many produce packers of our size have done this.

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